Ask HN: Starting my own customer analytics consultancy?

3 pointsby tixocloudvor 10 Jahren5 comments

I'm starting my own customer analytics consultancy and am wondering if anyone has any advice on landing your first client?

My experience has spanned from financial services, CPG, manufacturing and insurance. I was a software engineer on a business intelligence team and have built data warehouses, data models, ETL pipes and reporting. I've since become more involved with the analytical side of things where I work with Tableau, Python and Excel to identify new strategic opportunities.

6 comments

venkasubvor 10 Jahren

You might have to embed yourselves in the company(/Customer) as a contractor and show them the value-prop, build confidence and then take over complete projects. The first customer is primarily though word-of-mouth!

(Sorry, but this is pretty much the standard advise for any consulting gigs)

tixocloudvor 10 Jahren

Thanks! That's a great tip.

codezerovor 10 Jahren

I work for an analytics company, and I think the easiest way to get your first customer would be to focus on a specific tool that customers struggle with, and position yourself as an expert in that tool. For example, target Tableau shops and show how you can bring extra value to them.

tixocloudvor 10 Jahren

Thanks for your thought. Would you mean focus on shops who've implemented Tableau already or shops who implement Tableau for their clients?

codezerovor 10 Jahren

That's deeper than I thought. Target both? You probably will have more luck with shops they implement tableau, but why not find out which is better :)

[deleted]vor 10 Jahren