Netflix Gains 2.4M New Subscribers, Reversing Trend(wsj.com)
wsj.com
Netflix Gains 2.4M New Subscribers, Reversing Trend
https://www.wsj.com/articles/netflix-nflx-q3-earnings-report-2022-11666056348
25 comments
T-Mobile has been offering free Netflix for over three years. They don’t even market it these days.
As for the reduction in mobile game usage, perhaps consumers are finally growing weary of the abomination that has become mobile gaming? Predatory, ad-filled, and micro transaction riddled treadmills. Having fun is an entirely secondary goal from evacuating funds from wallets.
As for the reduction in mobile game usage, perhaps consumers are finally growing weary of the abomination that has become mobile gaming? Predatory, ad-filled, and micro transaction riddled treadmills. Having fun is an entirely secondary goal from evacuating funds from wallets.
Yup. I only signed up for peacock because Comcast gave it to me, and HBO for a similar reason. Paramount was offered but even free it seems not worth it. I don't subscribe to Netflix, but may rejoin next year for a couple months to catch up.
Subjectively, of course, I've found Netflix content as a whole has gotten much worse each year. I also feel they're padding numbers with a shitton of foreign content most people probably aren't interested in.
Then again, Stranger Things dropped in Q3 I believe, so it could have been a rush of month or two subscribers.
Subjectively, of course, I've found Netflix content as a whole has gotten much worse each year. I also feel they're padding numbers with a shitton of foreign content most people probably aren't interested in.
Then again, Stranger Things dropped in Q3 I believe, so it could have been a rush of month or two subscribers.
Maybe I'm not the only one who resubscribes just for Great British Bake Off...
I wonder if there is a seasonality correlation with higher subscriptions in the winter and a drop-off in the early summer.
I am a big Netflix fan (subbed since 2003) but I am concerned about their future since 2017 or so. The reality is that streaming is becoming a commodity technology. What was cutting edge in 2007 and new in 2010 just isn't very differentiating any longer. I don't know what their alpha is.
Everyone seems to complain about Netflix content (though I think it has the best selection, but whatever) and I worry they are fighting a front they are unlikely to win. They are a tech company--not a film brand.
Everyone seems to complain about Netflix content (though I think it has the best selection, but whatever) and I worry they are fighting a front they are unlikely to win. They are a tech company--not a film brand.
Nobody's going to "win" streaming, but like so many consumer industries, it's probably going to result in 3 major services and then a long tail.
Netflix is almost certainly going to stay as one of those 3 major ones, with Disney as a 2nd. But unlike Coke/Pepsi or AT&T/Verizon/T-Mobile, you buy all 3 (or cycle through them) rather than sticking with just one.
And they're not a tech company anymore, because as you say the tech is now turning commodity. They're a content company that pioneered the data-driven approach. Their alpha is in hits like Stranger Things and Bridgerton.
Netflix is almost certainly going to stay as one of those 3 major ones, with Disney as a 2nd. But unlike Coke/Pepsi or AT&T/Verizon/T-Mobile, you buy all 3 (or cycle through them) rather than sticking with just one.
And they're not a tech company anymore, because as you say the tech is now turning commodity. They're a content company that pioneered the data-driven approach. Their alpha is in hits like Stranger Things and Bridgerton.
Netflix will 100% lose long term.
The ones that will win are the ones that are supported by other businesses.
Amazon PrimeVideo can lose 100M viewers in a quarter, it doesn't matter, the money is still here, and it won't even make the stock price move by a tenth of a percent.
Netflix loses 10M subscribers in a quarter and its stock will be worth 0.
Netflix has literally no way to compete against the other giants. It's a one trick poney with a single revenue stream competing against companies that have virtually infinite money compared to it.
The ones that will remain are Amazon, Google and Apple. See you in 10 years.
The ones that will win are the ones that are supported by other businesses.
Amazon PrimeVideo can lose 100M viewers in a quarter, it doesn't matter, the money is still here, and it won't even make the stock price move by a tenth of a percent.
Netflix loses 10M subscribers in a quarter and its stock will be worth 0.
Netflix has literally no way to compete against the other giants. It's a one trick poney with a single revenue stream competing against companies that have virtually infinite money compared to it.
The ones that will remain are Amazon, Google and Apple. See you in 10 years.
No, it's pretty clear that Amazon (as it exists today) and Apple will remain niche services precisely because they're intended to complete a portfolio, not actually be profitable. Their goals are to keep you in Amazon and Apple's ecosystems, which means only a handful of hit shows needed. YouTube is in a different category altogether, they're not doing serious studio scripted content at scale.
My money is that the big three are going to be Netflix, Disney/Hulu, and then some strange consolidation of most of Paramount+, Peacock, Discovery+, etc. that maybe partners with Amazon for distribution but maybe not. Stuff like HBO and Apple TV+ is the premium part of the long tail that people dip into as their favorite shows come back on.
My money is that the big three are going to be Netflix, Disney/Hulu, and then some strange consolidation of most of Paramount+, Peacock, Discovery+, etc. that maybe partners with Amazon for distribution but maybe not. Stuff like HBO and Apple TV+ is the premium part of the long tail that people dip into as their favorite shows come back on.
I wouldn’t be so confident. Big tech is diffused. If a company like Netflix can remain focused and steer clear of tribal commotions they can stay in the fight for a long time.
Netflix has been in business for 25years now and competing with Amazon prime for close to ~12 years.. Of course on a long enough timeline survival zero yada yada..
In my opinion you are incorrect that streaming tech is a commodity.
Nobody comes close to Netflix in video delivery and client robustness.
I’d say Netflix is many years ahead of its competitors in terms of technology.
Nobody comes close to Netflix in video delivery and client robustness.
I’d say Netflix is many years ahead of its competitors in terms of technology.
> I’d say Netflix is many years ahead of its competitors in terms of technology.
They absolutely are, hands down, no question about it.
There’s just the pesky problem of diminishing returns.
They absolutely are, hands down, no question about it.
There’s just the pesky problem of diminishing returns.
Hmm, i guess I dont see it. I really dont find much difference between any of the top competitors.
You are correct, this change is occuring rapidly across multiple sectors.
Technology for things like gatcha games, streaming, card games, etc have been standardized.
Now you have to compete on brand, market factor, and hype.
Technology for things like gatcha games, streaming, card games, etc have been standardized.
Now you have to compete on brand, market factor, and hype.
I wonder if this is at all related to their drive to stop account sharing. Maybe these are not wholly new users, but just accounts that are dividing.
For budget conscious customers I think the cheaper ad version of Netflix may not be a bad option. You get all the content at the expense of a few minutes of ads. Still not as onerous as cable. Once the financial situation improves you move up the value chain.
This is how our brief golden age of ad free content ends. Not with a bang, but with quiet resignation about how 'it's really better for us!'
5 years from now: content is only available on expensive ad platforms, everybody is back to pirating content.
10 years from now: rightsholders get desperate enough to let you purchase and download DRM-free TV shows and movies. Whoever re-invents iTunes gets on the cover of Forbes.
I wish we could find a way to disincentive the sort of collective short-term greed that sinks an industry. These periodic dry spells of accessible media content are inconvenient and unnecessary.
10 years from now: rightsholders get desperate enough to let you purchase and download DRM-free TV shows and movies. Whoever re-invents iTunes gets on the cover of Forbes.
I wish we could find a way to disincentive the sort of collective short-term greed that sinks an industry. These periodic dry spells of accessible media content are inconvenient and unnecessary.
720p with ads at just $1 cheaper than Disney+/Hulu with ads is quite a bad option.
There needs to be greater backlash against this so Netflix is forced to either cut price closer to under $5, or match competitors with full HD.
There needs to be greater backlash against this so Netflix is forced to either cut price closer to under $5, or match competitors with full HD.
I wonder how they are predicting that others are losing $$?
Lots of corporate shenanigans going to artificially boost dying audiences
I know because we see the same thing in the mobile game world. I'm pretty sure just looking at usage numbers of the companies left that I contract with across America,Asia, Europe, and Brazil that we are in a global recession.