If growth is not marketing, then what is growth marketing?(em-v.com)
em-v.com
If growth is not marketing, then what is growth marketing?
https://www.em-v.com/blog/if-growth-is-not-marketing-then-what-is-growth-marketing
2 comments
because growth is a company wide mindset, and growth marketers are the product market fit experts, not a PPE specialist. Facebook did growth the best because they used the org to bring product and market together, with data powering the insights.
Why does growth marketing fail so often?