Technology crushing human creativity? Apple's iPad ad has struck a nerve online(finance.yahoo.com)
finance.yahoo.com
Technology crushing human creativity? Apple's iPad ad has struck a nerve online
https://finance.yahoo.com/news/technology-crushing-human-creativity-apples-174552294.html
8 comments
Neither Apple nor AI is stopping you from being creative in whatever way you want. You are free to paint on a canvas, draw with an iPad, or generate with AI.
It's very understandably awful when proponents advocate alternatives to something you enjoy as replacements rather than additions (eg. EV advocates), but I shouldn't have to say that neither Apple nor AI is actually trying to take away your painting brushes.
It's very understandably awful when proponents advocate alternatives to something you enjoy as replacements rather than additions (eg. EV advocates), but I shouldn't have to say that neither Apple nor AI is actually trying to take away your painting brushes.
This is an extraordinarily naive view.
No one is stopping anyone from making marble sculpture on the level of the Greeks or Romans either. It has probably never been easier for the average person to take up sculpture.
When a culture stops valuing an artistic medium the output in that medium is going to tend towards irrelevance.
No one is stopping anyone from making marble sculpture on the level of the Greeks or Romans either. It has probably never been easier for the average person to take up sculpture.
When a culture stops valuing an artistic medium the output in that medium is going to tend towards irrelevance.
The medium - music, paintings in this case - is more alive than it ever was. Just in a different way and different style.
I fully agree, but the ad symbolically presents the idea that those things are redundant - in the crusher. It is the ad, not Apple per se which is being criticised.
I get that, but there is zero reason to believe that Apple meant that. Nobody is attempting to make those art forms redundant. In the same way Apple's older MacBook Air in an envelope ad could be offensive to people who enjoy using paper. It wasn't and it shouldn't, because everyone knew that computers were just another option and paper documents would still remain an option for those who preferred it. Nobody was attempting to replace anything, and nobody is doing so with creative arts now.
> zero reason to believe that Apple meant that.
I think I acknowledged that. But if the ad gives an certain impression, that's what it does, whether deliberately or not. Often life isn't fair.
I think I acknowledged that. But if the ad gives an certain impression, that's what it does, whether deliberately or not. Often life isn't fair.
But it stuck a nerve imo because it’s the perfect representation of Apple these days. It’s the perfect comedy: powerful figure full of themselves thinks they are doing something profound and we laugh at them because of their lack of touch.
I didn’t keep up of the drama from the artists, but I’m sure it’s the usual melodrama similar to the AI one, which imo it’s a frivolous one other than the copyright aspect.