Technical vs. Non-Technical Founder Is Dead. Here's What's Next
7 comments
I've heard this "the end of the technical expert" and "lowering the bar to software development" mantra for decades (remember COBOL?). Non-technical people like to believe that technical-expertise-in-a-can is but a tool away, but it's a lot more complicated than that.
Like everything before it, AI will be a tool, not a panacea. Whatever a tool simplifies will be used by everyone, and thus no longer be valuable once the market saturates - just like before. And we'll still need technical people to design and build these systems, and to keep the whole thing running - just like before.
To borrow your phrase: Can AI sell? It's basically the same problem. If AI can develop software, then it can do anything a CEO can.
Like everything before it, AI will be a tool, not a panacea. Whatever a tool simplifies will be used by everyone, and thus no longer be valuable once the market saturates - just like before. And we'll still need technical people to design and build these systems, and to keep the whole thing running - just like before.
To borrow your phrase: Can AI sell? It's basically the same problem. If AI can develop software, then it can do anything a CEO can.
Good point. I'm not among the camp who thinks technical people will be completely replaced by AI. I am part of the camp that believes AI will master hard skills long before it can master soft skills.
The thing is, the technical isn't just about converting ideas into implementation; there's a lot of strategy and creativity involved, so the problem space is about equal with "soft skills".
You can automate the repetitive busywork, but not the actual inspiration and direction - not without AGI. And once you have AGI, there's no need for humans at all anymore.
You can automate the repetitive busywork, but not the actual inspiration and direction - not without AGI. And once you have AGI, there's no need for humans at all anymore.
I don't believe in single person companies at 1B valuation with the help of AI. AI empowers small teams, but AI also levels the playing field by evening out everyone's capabilities. For whatever is profitable, there will be a ton of copycats.
My point exactly. When everyone has the ability to create similar software, the real challenge—and differentiator—becomes distribution. It’s not just about building the product anymore; it’s about knowing how to effectively sell and market it. I'm willing to bet, this single person company will come from someone who deeply understands GTM.
Your premise is flawed because if AI is good enough to replace technical people, then it is also good enough to replace non-technical MBA types. So non-technicals don't have any skill monopoly.
You are also implying that technical is easier than non-technical, which I don't think is true.
Previously the cliche has been that a technical person can learn the non-technical skills, but that vice versa is not so true.
You are also implying that technical is easier than non-technical, which I don't think is true.
Previously the cliche has been that a technical person can learn the non-technical skills, but that vice versa is not so true.
I understand where you are coming from. However, my thought is, the non-technical person would not have to learn every single detail that a technical person has become proficient in to ship a valuable product. Only time will tell. It's still early, but it's already happening.
For the last 24+ years, we’ve classified founders into two camps:
Technical Founders – Think Mark Zuckerberg (Facebook) or Patrick Collison (Stripe). Non-Technical Founders – Think Brian Chesky (Airbnb) or Howard Schultz (Starbucks). But that binary is on its way out. The lines are blurring, and the change is driven by AI.
We’re entering an era where a single individual—armed with AI can create platforms as valuable as Snowflake, starting from just a few sentences. AI agents will build software without founders writing a single line of code.
Why This Matters - The old distinction of Technical vs. Non-Technical founders will be replaced by something new: Commercial vs. Non-Commercial Founders.
Commercial Founders are masters of go-to-market (GTM), sales, and marketing. They know how to position, sell, and distribute a product effectively. Non-Commercial Founders lack this expertise—and will face the same hurdles non-technical founders did over the past two decades.
The Shift Is Already Happening - With AI lowering the barrier to building software, the real battlefield will be distribution. Your ability to sell and market your product will make or break your company.
Commercial expertise is the new technical expertise - Founders who can’t sell will lose to those who can. The explosion of tools enabling product distribution will put more power in the hands of savvy founders.
Implications for the Future of Startups - In 2026, I believe we’ll see the first billion-dollar company built by a solo founder using AI. At that point, the idea of “non-technical founders” will seem as outdated as building software without version control.
The only question will be: Can you sell?