Growth hacking your way to virality(medium.com)
medium.com
Growth hacking your way to virality
https://medium.com/future-tech-future-market/50b1817df7a8
5 comments
There's a science to it
I wrote this back in 2008: http://luckyapps.com/blog/?p=12
And this: https://news.ycombinator.com/item?id=6324442
I wrote this back in 2008: http://luckyapps.com/blog/?p=12
And this: https://news.ycombinator.com/item?id=6324442
I would disagree. The general principles for growth hacking always apply--far better than traditional marketing techniques do anyway. Growth hacking is, at its core, the art of building marketing into the product itself and then pulling in the initial customers/clients to kickstart that process.
But to go to your point PG has a funny line about cofounders. If you can't get a cofounder for your startup your idea will never blow up--because you couldn't even get one other person to agree to work on it with you for free
But to go to your point PG has a funny line about cofounders. If you can't get a cofounder for your startup your idea will never blow up--because you couldn't even get one other person to agree to work on it with you for free
I read that as "Growth hacking your way to virility" so imagine my surprise.
How can you make sure of this when you're in the early stages of an idea? There needs to be a cheatsheet or something.
I've found that entire industries don't really work with growth hacking. B2B or specialized software, for instance. How can someone refer a friend when they probably don't even know anyone with a need for your product/service?