I'm in the same boat, bootstrapping my SaaS and about to launch. Another issue I'm facing, perhaps you too, is that LinkedIn is for me a great resource for making initial sales contacts. Problem: I've had a LinkedIn account for years, and it references all the employers I've had that last 10 years. I'd like to create a second LinkedIn profile for myself and my SaaS, but LinkedIn's usage policy apparently doesn't allow this. Unless asked, I don't want potential customers to know that I have a full-time gig and thus can't devote 100% of my working hours to the SaaS. Any suggestions?