A bit more on Cortex since that's the part most people will be curious about:
The retrieval shape is scoped pgvector cosine over ai_memories and org_brain, joined with the entity graph so a single query like "what's the latest with YC?" pulls every memory, every cortex_event, every CRM record, every email thread, every meeting tied to that entity — across modules, deduplicated, in one shot.
The heartbeat aggregator runs on a schedule and rolls fresh cortex_events into memories: pattern detection, strategic shifts, recurring asks. So the AI doesn't just have raw event logs, it has summarized intent.
Retrieval threshold is per-tool, not global, because confidence requirements for "draft me an email" vs "fire a SAFE" are very different.
All of it is exposed to Claude through MCP. You can plug your own Claude into your StartupStarter workspace and get the same context the in-product S2X assistant has.
I'm Jose, founder of StartupStarter. After 5 years building this, I'm putting it in front of you.
Every business runs on a dozen disconnected tools — CRM in one place,cinbox in another, finances in a third, knowledge in a fourth. AI tools have ridden the same trap: a Claude-for-sales, a Claude-for-support, a Claude-for-finance, each one a stateless chatbot you re-onboard every morning. None of them know your business. None of them can do anything beyond chat.
StartupStarter solves both problems with one substrate.
We unified the operational stack — CRM, inbox, finance, agreements, cadences, calendar, knowledge, embeddable site widget — and built Cortex underneath all of it.
Cortex is the company brain. Four core layers:
- org_brain: structured company profile. ICP, product, pricing,
strategic objectives, team, communication preferences. The AI knows
what your company is.
- ai_memories: facts captured across every conversation, categorized
as preference / pattern / strategic / workflow / relationship /
factual. The AI remembers what you told it last week.
- cortex_entities + cortex_edges: canonical people and companies
deduplicated across your CRM, emails, calendar, and threads. The AI
knows who you're talking about, no matter which module surfaces them.
- cortex_events: the activity stream. Every meaningful event in your
business flows through here. A heartbeat job aggregates it into
memories on a schedule.
This is what makes our AI co-pilot (S2X) different from a chatbot.
S2X starts every conversation already knowing who your customers are, what stage every deal is in, what was said in the last email thread, what's on the docket this week, what your strategic priorities are.
And it doesn't just answer. It acts. 163 tools across 16 clusters: it queries deals, drafts and sends emails, builds cap tables, fires cadences, schedules meetings, generates SAFEs, captures leads from your public site widget. 15 inline artifacts render in chat — email drafts, financial dashboards, meeting prep cards, deal triage — that you approve or edit in-place, and the assistant applies.
Cortex is also exposed via MCP. Plug Claude (or anything that speaks MCP) directly into your business. Full read, full write, full context.
This is what most "AI for business" companies haven't built: the substrate.
Frontier models keep getting better. The constant is the value of clean, structured, write-capable data your AI can actually
operate on.
Coming in hot out of stealth, cognition AI just released their AI powered software engineer. Not open to the public just yet but you can sign up for early adoption.
Finally a investment platform that brings transparency and feels intuitive. Real-time data, advanced analytics and full visibility into company performance. Powered by AI, built in integrations and a beautiful interface.
Startup using AI for media launches free program for startups to get free publicity, backlinks and distribution to their network of thousands of investors.
Registration is open to anyone with a company and pitch deck!
Join us on Thursday, November 10, 2022 live from Los Angeles for the 2022 Equity Crowdfunding Week Pitch Competition as 10 promising startups from southern California battle it out in the investor dome at ECW for a chance to win $5K.
10 lucky companies will be selected to move to the second round and will receive free tickets to attend this year's conference in person at the Wisdome Immersive Art Park in Downtown LA for all 3 days. The selected few will also receive an NFT wallet courtesy of Dapper Labs and will get access to all community activations throughout the city. The lucky first round winners will be able to pitch live through multiple rounds in front of thousands of investors watching live, streaming the conference online or directly through Stonks.
My startup has put together a week and a half educational event bringing together some of the largest names in the No Code space: NoCodeWeek - March 15 - 25
This will be focused on automating your business and prototyping startups.
We're hosting live webinars, panels, founder stories and clubhouse socials. Giving away thousands of dollars in perks and discounts from our partners.
Jose here from LA, I'm the Founder of a public professional startup community, StartupStarter. We provide business solutions for entrepreneurs, businesses and investors.
We're launching our Beta now and would love to offer everyone here free premium memberships of your choice. You'll get over $200K worth of product and deals for free, access to fundraising software, a launch pad, leads of all sorts and much more.