Secular beliefs are invariably religious positions.
It comes down to what you believe is axiomatic about the world.
For example, asserting that life is soulless and meaningless is to take a stand on something that you cannot know. It's a religious position.
All secular beliefs stem from similarly foundationless religious positions.
Or maybe not foundationless, but without acknowledgement of the religious roots (that is, positions that require faith), which is probably worse than acknowledging that the beliefs you hold cannot be proven.
It's worse because it leads people to believe they have a leg up on those religious clods with their backwards ways. When you don't recognize the things you assume about the world require faith, there is no corrective mechanism capable of opening your mind to other possibilities. Secular people and secular beliefs are ironically very close minded.
Take all the things that you believe to be true and work backwards to first principles. What are the assumptions that those principles require to be true?
First off, it looks like you've really worked hard at this, and it looks really interesting. It's something that I would try if I saw it in a store. I would expect to find it at any of the health food stores locally.
I mean the following constructively:
Why the focus on ditching alcohol? It's a big turn-off and I'm not even a regular drinker.
Seems like the wrong messaging immediately.
Sell your product on its own merit, not with an up-front negative message that judges people's alcohol intake.
Truth has no relation to news and news is not about observation of fact.
Even if you witness events yourself, your understanding of what occurred is a narrative you tell, not truth.
All truths and history are interpretations within religious (or ideological) frameworks. Truth as we use the word is not attainable.
There are no exceptions to this!