I've also been confused why they stay so small. It seems like such a good idea, why not scale faster and larger. My guess is they are so bound to the hacker ethos and culture. Also the regulatory gray area the product sits in, scaling too large would put a target on them.
> I do have good news for fans of coercive government regulation,” Gruber says. “Apple’s hand was effectively forced. But by China, not the EU.”
What conditions need to be present which would encourage companies to cooperate on standards like this instead of waiting on a government to make the call?