Who are you to decide how people live their own lives? Sure, if Japan started trying to fund apartment blocks of these places in your country, maybe you could get pissed. But if these people choose these lives, there's no need to label it as plight.
Experiments are nice, but the practical usually blows up for unknown reasons.
There's no point to change the whole site when it would mean most readers getting lost or turned off.
This isn't real news. The whole "what if YouTube is a real job?!?!?!?" Bullshit was hyped up 10 years ago, at the earliest, if I recall correctly, when pewdiepie was starting to go mainstream and vloggers were getting traction. It's always difficult work. That's not the purpose of the article though - it's just trying to shine another light on an old topic to revive it for the public and make some easy clicks.