unfortunately, it doesn't seems like tech bro gets displaced by other tech bros at all and more like corporates running costly ephemeral branding as tech bro by abusing other tech bros works.
used to self-host gitlab CI runners around the same year also for our long running CI's due to db migrations + prepared data loading for tests.
we rent 7*4$ VPS, install gitlab CI runners on them, saving us from hundreds $$$ per month and 45mins/merge (with test running on main branch only) to 7*4$/month and 7-9mins/commit (yes, we run full test on each commit and let gitlab auto-cancel older one).
with bonus: FE team get live version of their changes on each MR.
* its 7 VPS because we separated the tests by modules and we have 7 major modules.
* edit: formatting