It’s not like Zuckerberg asked to have his name on the hospital, he donated a bunch of money and they named it after him. All this politics around a donation is ridiculous
Facebook and Google provide more of a benefit to individual news organizations than vice versa. If everyone uses FB / Google already, you’re not doing them a favor by posting your content to those platforms, they’re doing you a favor by allowing more eyes to see the content. Of course in aggregate if all news publishers stopped publishing content then maybe less people would use FB / Google, which could harm them.
The author's examples of places that aren't considered prestigious throughout, such as Stripe and Nvidia, are ridiculous. The article basically takes companies that are considered prestigious to a smaller subset of harvard undergrads and claims that since a larger subset of the population doesn't find them prestigious they are somehow "underrated" and need to be looked at more.
At the end of the day, prestige comes with money, full stop. In CS, prestige at first might start out as just FAANG, and then later on also include well off start ups like Stripe or various HFT firms / hedge funds since more people start to realize their compensation is equal or higher.