Disclaimer - I am building an AI web retriever (Linkup.so) so I have a natural bias -
LLMs aren’t just a better Google, they’re a redefinition of search itself.
Traditional search is an app: you type, scroll through ads and 10 blue links, and dig for context. That model worked when the web was smaller, but now it’s overwhelming.
LLMs shift search to an infrastructure, a way to get contextualized, synthesized answers directly, tailored to your specific need. Yes, they can hallucinate, but so can the web. It’s not about replacing Google—it’s about replacing the experience of searching (actually they probably will less and less 'experience' of searching)