At my former company we paid 900€/month for 1Gbit/s, which we required. That's definitely a problem when the same performance is available for ~50€/month a few kilometers over the border (in the Netherlands).
In rural regions workshops output is limited by their internet speed as the can only download that many CAD files from customer per day.
For the first years of its existence I only new tiktok because they were advertising everywhere.