I don't think this applies in Canada. For example on Telus, as soon as your contract expires, all the free bundled stuff you got like voicemail or texting plans are now $6 or so a month, so your usual $60 bill jumps to $75.
I've been hoping for innovation in the app for a while now. It'd be nice to have any sorts of options or filters to help you clear your backlog, such as "filter by shortest to longest" or "show all half read articles".
Hopefully this deal helps innovating an app that has become a bit stale.