Advertising is not the problem. The current ad system is to blame. A different ad model is needed. One that is built using privacy, choice and rewards. User data and activity is not collected. Users have the choice to engage or ignore. And, if they choose to engage, they are compensated. Money flows directly from the seller to the buyer. We built this solution and call it Sellff Offers. It’s an alternative model that works the opposite of AdTech. Although just launched, we think Sellff Offers is the future of digital advertising. https://sellff.com/offers
Blocking ads in your browser is responsible behavior. It is the same as putting a lock on the door to your house. There are people in the world who will think nothing of taking advantage of you if it means they can put money in their pocket. That said, the OP is referencing malicious ads, which are not designed to sell a product or service. Instead, they are designed to infect your device. From which they can collect/extract data about you.
The current ad-tech model needs to change and is due for disruption. Advertising is everywhere and it’s out of control. There seem to be more ads than ever, in every medium and in every square inch of surface area. In most cases, the ads are unwanted and not even relevant.
Our attention is being stolen and massive amounts of money are being wasted by companies with a legitimate interest to make sales. The bottom-line is that consumers are being victimized by the constant bombardment of advertising. And the companies that sell products/services, who need to build awareness and grow sales, are being taken advantage of by the ad-tech giants.
A new model is needed and we are actively working on a solution called Sellff Offers. This solution allows sellers and buyers to connect directly, without the middleman. Sellff Offers inverts the current ad-tech model in three significant ways: [1] Opt-in, [2] Privacy friendly, and [3] Pays cash rewards.
Here is an example Offer [ https://sellff.com/$/ron.michel/offer/ewVkr ]. You choose whether to view the Offer. Your data and activity is not collected/shared/sold if you view the Offer. And, you are compensated for your time if you decide to participate in the Offer.
Complaining about the current broken ad-tech model does not help to fix it. You need to take action to bring about the change you want to see. If you have an interest in building a new digital marketing/promotions solution, we would like to speak with you. Regardless, we are very excited to see the growing consumer awareness of the dangers of ad-tech and the interest in alternatives ways to connect buyers and sellers.
Looking for collaborators to help build the future of digital advertising. Working on a solution that offers benefits to sellers of products/services, while buyers can choose which ads to view [opt-in], respects user privacy [no tracking or collection/resale of user data] and compensates people for their time and attention [earn cash rewards]. More information here: