Hilarious. The article tries to go even one step further past the loss of hype, by making an additional argument that ai might not be in a hype cycle at all. Meaning they conjecture that it might not even come out of the trough of disillusion to mass adoption.
I think the reason to not follow successful people online is that they did not get successful by following successful people online.
Meaning - they have a big online presence post-success. They use the online presence to bask in their own glory.
But this isn’t just for the sake of basking in ones glory. It is a sort of way for the successful person to leverage their success into more success. A positive feedback loop of sorts.