Ask 37signals: When do I launch?(37signals.com)
37signals.com
Ask 37signals: When do I launch?
http://www.37signals.com/svn/posts/789-ask-37signals-when-do-i-launch
3 comments
Release as early as possible, but not too early to have something usable.It's okay to trim features, but it's not okay to release something buggy or unusable.
Releasing too early is a good way to get the press to ignore you when you actually have something good...
I think you meant to say "not too early to have something unusable", yes?