It's the hero byline taken directly from the website. I thought it was an accurate and concise summary. But yes, you're right, the original copy is an advert.
Definitely some challenges in this project for Matthias. I think he will manage the people and expections side of things pretty well given his co-working experience.
A renovation package is planned that buyers can opt in to. The estimated cost is about €10K. Buying goods/services/trades in bulk should drive down the price for those that participate. Going with this option should be simple.
And when apartments are all refurbished to the same standard, they should be easier to let out.
Alternatively, apartment owners can DIY their apartment renovation themselves if they wish - probably only simple if you're a local or have time and experience on your side.
Also, apartment renovation can be postponed, pending funding or for other reasons.
The idea is that most apartments at Semkovo will be made available for rent - short, medium, or long-term - to guests and nomads who come to access the co-working spaces and all the other facilities.
The apartments will be managed and serviced by the co-op. The apartment owners will be paid rent and maybe dividends from the co-op.
Apartment owners can stay as much or as little as they like.
Owning an apartment there could be a good permanent base for nomads. Benefits include mail forwarding/handling and taking advantage of financial residency in Bulgaria (10% income tax).
If your lifestyle is nomadic, it will be a great place to visit and invest in - no need to live there permanently.