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FullNameAndy

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Launch HN: Aviron (YC W21) – High-Intensity Peloton for Rowing

184 points·by FullNameAndy·5 tahun yang lalu·263 comments

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FullNameAndy
·5 tahun yang lalu·discuss
Hey Steven! I'm familiar with you guys and actually recommended you in one of the posts. Love what you are doing. We are both helping more people enjoy the benefits of rowing.
FullNameAndy
·5 tahun yang lalu·discuss
Great questions! 1: 60db is with moderate rowing. With hard rowing, it doesn't get much louder compared with say the Concept2 thanks to the nylon belt and smaller fan blades. 2: Still some basic functionality including a profile with workout history and controlling resistance. More details here - https://www.avironactive.com/membership/
FullNameAndy
·5 tahun yang lalu·discuss
Great point. I will add that RW600 does require a reoccurring membership for $468/yr after the first year.
FullNameAndy
·5 tahun yang lalu·discuss
Good observation. Thanks for the feedback!
FullNameAndy
·5 tahun yang lalu·discuss
We usually try not to position ourselves as the Peloton for rowing but it made sense here for people to quickly understand what we do.

I think Peloton adding a rower is a great thing, it is going to bring more awareness to the benefits of rowing. We differentiate ourselves from Peloton through out content. While they are best in class at instructor led workouts, we aim to be best in class at high intensity and competitive video games, races, and strength programs. There is certainly going to be some overlap.
FullNameAndy
·5 tahun yang lalu·discuss
We added a variety of guided off the rower programs that include exercises like push-ups. We even do things like use the frame to let the user perform incline and decline push-ups.
FullNameAndy
·5 tahun yang lalu·discuss
I can understand that. When Peloton first came out they were releasing content as often as we are now. Over time I'm sure we will get better. Thank you!
FullNameAndy
·5 tahun yang lalu·discuss
I can guess which company you work for :) I'm happy to hear our product in genuinely exciting, thank you!!!
FullNameAndy
·5 tahun yang lalu·discuss
True. Just sounded cheap calling it plastic. My mistake!
FullNameAndy
·5 tahun yang lalu·discuss
Many thanks!!! It has been a long and painful journey, but also extremely rewarding.
FullNameAndy
·5 tahun yang lalu·discuss
Thank you!!! I appreciate you taking the time to write this. Tough crowd but they make some valid points I can learn from.
FullNameAndy
·5 tahun yang lalu·discuss
I agree. But a lot of people split the cost of the machine and membership with multiple people in a household.

And a lot of people value the convenience of being able to have a fun and engaging workout any time, in the comfort of home.
FullNameAndy
·5 tahun yang lalu·discuss
Thank you! Reoccurring revenue is just the name of the game now :)
FullNameAndy
·5 tahun yang lalu·discuss
Thanks for the feedback! Looks like we have to make improvements in our marketing.

There are a variety of exercises that utilize the rower and are guided by instructions on the screen. Some involve the rower like bicep curls and tricep extensions (requires standing up and bending forward) and some don't like push-ups and dips.

We decided to incorporate some exercises outside of rowing because customers requested it. We are happy we did because the feedback has been great.
FullNameAndy
·5 tahun yang lalu·discuss
After staying on the site for some time, a pop-up form asking for your email in return for an additional $150 off will appear.

And yes, the membership is $29/mo or $25/mo if a year is paid up front.
FullNameAndy
·5 tahun yang lalu·discuss
Let me start off by saying the C2 is an amazing rower, but we thought we could improve on its design for the regular user who cares most about a fun and engaging experience. For example, the belt is industrial nylon (not plastic), the same material as seat belts. The main benefit to this is it makes the rower quieter and feels smoother. The rail is aluminum and legs and frame are made from steel, which makes it stable and is why the Aviron rower weights twice as much as the C2. Finally, it is selling for $1999 with taxes, shipping, and the screen included.
FullNameAndy
·5 tahun yang lalu·discuss
I also 100% agree. We have 2 learn how to row videos on the rower and provide live feedback during workout programs to help users workout properly and correct their form. I'm sure there are other things we can do. Thanks for commenting!
FullNameAndy
·5 tahun yang lalu·discuss
Check out Asensei for live coaching, or Kinomap for outdoor rows :)
FullNameAndy
·5 tahun yang lalu·discuss
That is the most impressive thing I've heard all day. I wish the air raid siren worked haha.
FullNameAndy
·5 tahun yang lalu·discuss
You are 100% right, getting that on the water feel is very hard. For this reason and others, we put a fun and engaging experience + amazing workout > being as realistic as possible.