When I set up a contact, I change the ringtone for them. Then, I ignore calls from non-contacts, which are currently dominated by offers of help with my non-existent student loans (it used to be the warranty on my 20 year old car).
When I was a senior manager in a Fortune 100 company in the South, I was taken aside by one of my peers, who advised me that I should "speak more deferentially" to my male peers and staff BECAUSE I was a woman. It just would not be acceptable for me to act like any man's equal.
When I was a software engineer in SF, my Indian manager took me into a conference room with his American manager, and told me that I should always, always frame any request to any team member as a plea for them to do a favor for me. No matter what I was asking, no matter who they were, whether in person or email or on Slack.
You ask do these people actually matter? Yes, they were my peers and bosses.
Women managers are particularly encouraged to phrase their orders in soft terms like "Could you please...?" because otherwise we may be see as harsh, demanding, and the unforgivable "acting like a man". Some of us struggle with this. A lot.