This says more about a shift in the way of consuming content, and the quality of the content than the search results quality/algorithm itself. People are tired of fluff and want direct quick answers; Reddit, TikTok, Pinterest, etc, all provide that.
People don't want to search for a bread recipe, click to see it and be forced to scroll through 3 folds of ads and the history of bread in eastern europe, to get to the list of ingredients.