Isn't that just what you say though when a senior executive fucks up? I just assumed. No company is ever going to say they dumped some executive. They are going to happily depart ways every time.
I used to feel that way and I only had Siri devices since I had privacy concerns. Somehow I ended up with a free echo dot and it was significantly better. I got some smart lights since my kids could not remember to turn the lights off and now I have that on a privacy network associated with alexa and I've been impressed with the voice recognition. If you have a huge house being able to say 'alexa turn off the upstairs lights' or 'turn on the garage light' when you have a trash bag in your arms is pretty great.
How is this any different from a physical grocery store deciding on what to position on the ends of the rows due to incentive? People love to act like these problems brought on by the internet are new but all to often it's just an evolution.
This is a cool idea like the potato powered clock. There are so many holes here. Let me just pick one. They don't seem to account for reassembly issues which is a huge problem and vastly multiplies your problem space depending on how you implement the solution. What the fuck am I going on about you ask?
Think of it like this: sig: abc
Traffic a[1] b[2] c[3]
where the packets are properly ordered in 1 2 3 order. Simple fragmentation could be sending them out of order - I believe this paper accounts for that. What if instead you send a[1] b[2] b[2] c[3]? Windows assembles this one way (depending on the version), linux another, bsd another. It's super fun. Then what if you send c[3] b[2] c[3] a[1] b[2]. One could argue, "hey d*ckhead we're going to normalize the traffic first" the problem is what is normal? Stevens had tons of good work on this. Some systems have a 'normalization' standard that's similar to how their network gear works. Also I find the fact that they say 'all the patterns' must be matched for the sig to fire. Does that include an or? Are they breaking the or down into sub detectors or something? The 10,000 signature thing is also kind of fake as the number of signatures constantly grows like the number of amazing taylor swift songs.
All in all these authors need to go read the old breakingpoint test standards, or ixia, or nss, or really anyone.