For example, India based companies have had the ability to create and market enterprise class software for decades … at scale. And there is certainly enough talent that has been exposed to business logic and domain expertise while working at India-based subdivisions of the biggest legacy players. Yet over the decades, even with this insight and a massive low-cost skilled workforce, no regional vendors have successfully emerged to challenge the legacy US vendors, in our view. Factors such as having enterprise class sales teams, technology cross-licensing agreements, proprietary and patented IP, industry specific domain expertise, aligned workflows with industry practice, being first-to- market, having brand awareness, scale, or effective go-to-market strategies are just the tip of the iceberg when looking into the key attributes needed to compete effectively in the software sector and … just making code is not enough.
(The note isn't in public domain, hence sharing here the text and screenshot.)
Just making code is not enough
For example, India based companies have had the ability to create and market enterprise class software for decades … at scale. And there is certainly enough talent that has been exposed to business logic and domain expertise while working at India-based subdivisions of the biggest legacy players. Yet over the decades, even with this insight and a massive low-cost skilled workforce, no regional vendors have successfully emerged to challenge the legacy US vendors, in our view. Factors such as having enterprise class sales teams, technology cross-licensing agreements, proprietary and patented IP, industry specific domain expertise, aligned workflows with industry practice, being first-to- market, having brand awareness, scale, or effective go-to-market strategies are just the tip of the iceberg when looking into the key attributes needed to compete effectively in the software sector and … just making code is not enough.
(The note isn't in public domain, hence sharing here the text and screenshot.)