> at the end it just searches for dealers that have inventory
Most U.S. states have laws requiring car sales only through dealerships. That's why you can't just directly buy a vehicle fully customized from a manufacturer.
Most U.S. states have laws that only allow car sales to happen though dealers. Online car sales, even from manufacturers, just let you shop the inventory of dealerships. The purchase still goes through a dealership.
Most U.S. states have laws requiring car sales only through dealerships. That's why you can't just directly buy a vehicle fully customized from a manufacturer.
https://en.wikipedia.org/wiki/Car_dealerships_in_the_United_....