I'm in a similar phase and this question resonates.
One thing I’m slowly realizing: after launch, distribution becomes a separate craft from building. The product can be good, but if no natural channel exists where your users already hang out, growth feels silent.
Curious if others found that identifying a repeatable distribution channel mattered more than polishing the product at this stage.
So far I have used Resend, Sendgrid, Loops (for a person throw away project so don't have good exposure) but I found Resend the most easiest, convenient and straightforward. Especially their React Email library made it so easier to compose emails using React components. I really love that. Back then we had to manually craft HTML emails, worry about inline styles, and constantly test across different clients, which was a pretty painful process compared to how smooth it is now with React Emails.
One key part of my workflow is validating emails before sending so I'm not blowing up my bills or getting labelled as spam. And since Resend doesn’t support that natively, I'm currently having to use Emailable’s API to check if addresses are actually deliverable. Having that built-in would be a huge plus. And I know it's not usually something that email providers should care about but it would be so much better if Cloudflare makes this a native offering.
One thing I’m slowly realizing: after launch, distribution becomes a separate craft from building. The product can be good, but if no natural channel exists where your users already hang out, growth feels silent.
Curious if others found that identifying a repeatable distribution channel mattered more than polishing the product at this stage.