Absolutely. I’ll need to anonymize what I’m working on before sharing publicly, but I’ll follow up soon with a link and more context. Appreciate the interest!
Engagements could also be a zero sum game. People (followers) are most likely following more and more accounts every year, yet could be engaging with the same number of posts.
Would be curious to see results of "private engagements" e.g. engagements on stories. Some of the top Twitter accounts I follow continuously tweet about the increase of DMs / private conversations on public posts. This would play into Mark Zuckerberg's vision of transitioning some of social media from the "town square" to the "living room". [1]
Dr. Meg Jay creates a compelling argument on why putting in the work during your 20's is so important. Her book, The Defining Decade, [0] is a fantastic read that goes into the psychology behind this.
She also has a Ted Talk (Although I can't speak to this as I have only read her book). [1]
They've also started a marketing campaign. Recently saw a banner on a city bus with 3 "scooter laws" written on the side (helmet, not on sidewalks, etc). Both Lime and Bird have adopted giving out free helmets to frequent riders. Seems they're much more accepted down here as well when compared to SF.
One thing that Adam Grant writes about in his book, "Originals", is how it's a bit of a fallacy that founders often dive head first and risk it all when starting their companies. Could be somewhat of a confirmation bias but he gives some great examples of how risk averse many founders actually are when starting their companies (Warby Parker was the main example if I remember correctly).
Few notes to consider as well... Acorns was thought to be one of the best designed apps in the App Store back in ~2014[1]. The original target demographic and way they got such a huge user base (AFAIK) was going after a specific group of people who had never heard of the Vanguard/BlackRocks of the world and instead were looking for an entry point into investing. Coupling an amazing user interface with the simple idea of turning pennies into dollars proved to be a good enough value proposition to get the first mover advantage on all of the young 20 somethings who had never even heard of a Roth IRA in the first place.
Now look at customer acquisition costs and lifetime value of customers for investment firms and IMHO it makes perfect sense on why BlackRock would want to become a large stakeholder in a company like Acorns due to the brand loyalty.
Crazy that Facebook would incorporate this change with no prior notice - on a holiday weekend no less. Surprised at the lack of outrage/news on this as I assume it impacts most 3rd party Instagram apps.
Hello! Just finished a brief stint as founder of a quantitative hedge fund + roboadvisor platform. Looking for a new opportunity as a product manager / business analyst. Experience working on client side and engineering side - advanced knowledge of machine learning use cases and applicability.