I'm usually not a proponent of EU regulations, but i don't think telling customers the truth should be considered harmful by any serious entrepreneurs.
Customers will probably be scared at first, but once they understand a bit more about tracking (which are harmful, which are not), opt-in system will definitely add to customer's confidence, and thus benefit to business in the long term.
Customers will probably be scared at first, but once they understand a bit more about tracking (which are harmful, which are not), opt-in system will definitely add to customer's confidence, and thus benefit to business in the long term.