This is a little aside from the topic at hand but do you have any links or literature to expound on the 90s media blitz you mention? I was born in 87 and so grew up with only a faint impression of the 80s through what was lingering into the 90s. From talking to people older than me and looking at various media I can't help feeling like society took a hard turn in the 80s and through-out the 90s to where we are today. I've largely thought that it was due to a combination of technology and corporations/consumerism but I've never read or heard anyone else make that link until your comment.