My trick I perfected in college is to set my alarm for a couple hours earlier than I would normally wake up and start doing the task right when I wake. My mind isn’t awake enough to come up with any resistance so I start the day with momentum. This worked for studying or projects. It continues on in the work world where if I have tasks I’m low-key avoiding, I’ll set it for first thing in the morning. The more I’m avoiding it, the earlier I have to start in the morning to make sure I tackle it.
Isn’t this what Walgreens, CVS or even Costco do? It’s called capitalism. When you want to invest, build and grow the channel then you can do the same. Not totally sure why people think this is unfair.