i'm glad it uses a gif. it's straight to the point, it plays in a loop, you can't control the playback, cant pause it, cant seek forward, cant tell how long it lasts.
if it used a video, its likely the developer of the site would be encouraged to add: a beginning countdown timer before the clip played (video will start in 3, 2, 1, .. you arent sure if the clip has audio or not so you hit Pause and never see the clip), a distracting progress bar showing how long the clip lasts, messing up the anticipation for not knowing when the clip ends, killing all suspense.. and finally, about 1 second before the video is over, a little popup that shows Whats Playing Next, and a countdown timer starts playing for the next clip. This is best case scenario.. worst would be a 2 minute ad before the video starts.
video on the web isn't a 'solved problem'. What if I want to play a video that uses indexed color? No video codec I know of supports that. Can I trust that the video I just encoded in h264 with ffmpeg will play on the web, or, or do I need to test first to see if it will play? Will it work on all browsers? Is my codec listed on https://cconcolato.github.io/media-mime-support/ ? and on and on. the simplicity of a gif makes perfect sense here.
if it used a video, its likely the developer of the site would be encouraged to add: a beginning countdown timer before the clip played (video will start in 3, 2, 1, .. you arent sure if the clip has audio or not so you hit Pause and never see the clip), a distracting progress bar showing how long the clip lasts, messing up the anticipation for not knowing when the clip ends, killing all suspense.. and finally, about 1 second before the video is over, a little popup that shows Whats Playing Next, and a countdown timer starts playing for the next clip. This is best case scenario.. worst would be a 2 minute ad before the video starts.
video on the web isn't a 'solved problem'. What if I want to play a video that uses indexed color? No video codec I know of supports that. Can I trust that the video I just encoded in h264 with ffmpeg will play on the web, or, or do I need to test first to see if it will play? Will it work on all browsers? Is my codec listed on https://cconcolato.github.io/media-mime-support/ ? and on and on. the simplicity of a gif makes perfect sense here.