Besides these, a welcome sequence where I send some of the most liked editions worked great for my newsletter.
It allows a new subscriber to get familiar with the content and unsubscribe early on if it's not for them. I saw a 10-15% increase in open rates thanks to this.
Obviously, this is for newsletters with timeless content rather than news.
I write a newsletter about mental models for entrepreneurs.
Most content on the topic has too much jargon and is boring. So I'm trying to explain these useful ideas with business stories. And in an actionable way.
After some iteration, started getting positive feedback and just crossed 4000 subscribers.
It's free. But I'm planning to start monetizing it with sponsors soon.
Besides these, a welcome sequence where I send some of the most liked editions worked great for my newsletter.
It allows a new subscriber to get familiar with the content and unsubscribe early on if it's not for them. I saw a 10-15% increase in open rates thanks to this.
Obviously, this is for newsletters with timeless content rather than news.