Twitter as a platform and product works better today than it did a year ago. Less bots makes a huge difference.
It's also not hard to imagine why they lost 50% of their advertisers. 50% kind of lines up with the percentage of "woke" (horrible label, but whatever) companies out there who basically "had to" pull their ad dollars to not piss off the camp they put themselves in.
Prognostication is fun, but to be honest, we don't really have any idea whether or not this rebranding and redirection will work. Time will tell.
I, however, applaud people willing to take moonshots.
Twitter as a platform and product works better today than it did a year ago. Less bots makes a huge difference.
It's also not hard to imagine why they lost 50% of their advertisers. 50% kind of lines up with the percentage of "woke" (horrible label, but whatever) companies out there who basically "had to" pull their ad dollars to not piss off the camp they put themselves in.
Prognostication is fun, but to be honest, we don't really have any idea whether or not this rebranding and redirection will work. Time will tell.
I, however, applaud people willing to take moonshots.