Why is anyone surprised? Everything you do recorded and you have no way to see or delete the data. Just like that company that ripped off the Beatles record company name has been doing for years.
In actual practice corporations are only loyal to the board of directors and the officers. Shareholders are just the suckers used to jack up the share price.
Concur. I see almost zero adds using Linux with the LibreWolf browser and add-ons Ublock and Privacy Badger. My Windows 10 machine is rarely used (for iTunes) because every time I boot it up it takes about 3 hours to update itself. Compare that to Linux which takes just a couple of minutes, maybe five minutes with a kernel update.