It is almost shocking how data-poor these reports are.
For instance there is a "fact sheet" on cable news that aggregates together groups of three cable news networks. These could be hiding large variations between, say, Bloomberg and CNBC, so why are they doing this?
This fact sheet talks about total viewership but doesn't say anything at all about the demographics of the viewers.
Just way to thin for what is supposedly a well-funded organization.
For instance there is a "fact sheet" on cable news that aggregates together groups of three cable news networks. These could be hiding large variations between, say, Bloomberg and CNBC, so why are they doing this?
This fact sheet talks about total viewership but doesn't say anything at all about the demographics of the viewers.
Just way to thin for what is supposedly a well-funded organization.