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What a branding disaster.
Disney+ is the name of the app, within which there is Disney+ the _subscription service_ and Hulu, the _former_ app and current content platform/subscription service?
Disney+ is the name of the app, within which there is Disney+ the _subscription service_ and Hulu, the _former_ app and current content platform/subscription service?
> Hulu Becomes Global General Entertainment Brand
How does this equate to "Shutting Down Hulu"?
How does this equate to "Shutting Down Hulu"?
That's just what editors do these days. Gotta make the title the most outrageous possible thing to drive clicks and eyeballs and shares and whatnot.
I know Disney is not solely to blame for the state of affairs, but all the services seem to be racing headlong back toward the cable model: subscribing to bundles of crap I don't want, just to watch a couple of things I do want.
They say piracy is not a pricing issue, its a user experience issue. I'd say we have both issues, and that if it hasn't already, piracy will win this particular race -- yet again.