I was one of the backers who got his money back because they “discovered” very late in the process that selling to Mexico was not worth it. I only got a small discount If I wanted to get a regular order in the US.
Bit disappointed and had to handle the expectations of my kid, that was super excited about this for Christmas. It seems TMEC/NAFTA is worthless if even small entrepreneurs discover is very difficult to sell across Mexico and Canada. But decidedly they see less value in selling to Mexico to pass similar (in theory) regulatory hurdles to Canada. The same story with Kiwico, Lovevery, etc.
Even considered building something like this, but I don’t have time.
Honestly, I feel like people just underestimate the market size because of the language barriers.
Names that mean everything, nothing or something based on what website you land or what sales pipeline you are on.