I think his definition of "lie" is very broad in the sense of presenting something to be different than it actually is. For example:
- The show makes it seem like the pitch lasts 15 minutes when it generally lasts much longer in reality (I've talked to a friend who has been on the show that has verified this).
- The show makes it seem much more dramatic than it actually is by overlapping dialogue, rearranging and timing reaction shots, and using music (to the extend of fabricating a conversation)
- The show makes it seem like an exact deal is made in 15 minutes when there is much more involved before and after the show
Found the whole list on Wikipedia too: https://en.wikipedia.org/wiki/List_of_places_with_%22Silicon...