I'm sorry to hear that you have such a negative feeling on the subject. I for one have been frustrated by all the media attention given to VR over the last year. Mostly because I have had no way to experience it without paying Facebook for an Oculous dev kit. As such I was pretty stoked that the editors of Gizmodo rated the Google cardboard experience as comparable to the Oculous V1 dev kit. Avalible now using my existing Nexus 5 and about $20 worth of materials. New and expensive hardware needs a chance to permeate to the public so we can form our own opinions on the trend. I for one applaud Google for finding a sub $20 maker solution to the problem and making it publicly available.
It's important to remember that the media are the ones who blew up about it. From what I understand it was a short aside for Google's I/O Keynote. I think that your frustration is misplaced.
I've been using the service for a few weeks now. It was interesting that you can set yourself as not actively seeking. It integrates smoothly with Git-HUb, Linked-in, and Stack Overflow. Very clean and responsive design. I wish that the whole app supported mobile as I tend to do most work on my career from my phone. Their team has been very helpful and friendly. I'm personally looking forward to seeing the results that I get.
It's important to remember that the media are the ones who blew up about it. From what I understand it was a short aside for Google's I/O Keynote. I think that your frustration is misplaced.