I'm trying to engage with you on this, but I'm really not sure what you're getting at. You originally stated "I think the essential job of marketing is to help people make the connection between their problems and your solutions. Putting all on them in a kind of blamey way doesn't seem like a great approach to me."
I agree that's the job of marketing, but I'm not someone who markets AI, I'm someone who helps large marketing organizations use it effectively. I agree that if my goal was to market it that wouldn't be an effective message, but my goal is for folks who work in these companies to take some accountability for their own personal development, so that's my message. Again, all I can do is be honest about how I feel and to be consistent in my beliefs and experiences working with these kinds of organizations.
No, that’s not what it means. You can read what I’ve written about this for the last three years and I’ve been very consistent. In the enterprise too many people are waiting to be told things and whether it’s good for my business or not I’d rather be honest about how I feel (you need to just use this stuff).
Tbf I haven't played much with it, but I have generally found that I don't like the permission model on Gemini CLI or Codex anywhere near as much as Claude Code.
That's fair. But it's what I believe. I spend a lot of time inside giant companies and there are too many people waiting for stone tablets to come down the mountain with their use cases instead of just playing with this stuff.
Exactly this. I actually think it’s exactly the opposite of assuming your audience is a stupid: it’s respecting them enough to do the work yourself instead of offloading to them. I’ll die on the hill that 19th century referring to the 1800s is fundamentally unintuitive.
I agree that's the job of marketing, but I'm not someone who markets AI, I'm someone who helps large marketing organizations use it effectively. I agree that if my goal was to market it that wouldn't be an effective message, but my goal is for folks who work in these companies to take some accountability for their own personal development, so that's my message. Again, all I can do is be honest about how I feel and to be consistent in my beliefs and experiences working with these kinds of organizations.