I used to think that the best way of getting users is to launch on places like ProductHunt.
According to those gurus and ai, "Product Hunt has the exact target user you're looking for". Wrong. People browsing on launch platforms are so crammed with information, that makes it hard for your particular app to gain much users for 2 reasons:
1. Not everyone is here to buy. Most people are there to launch their own stuff. So the high-quality people turns into low-quality traffic.
2. There are just so many products that only 1-2 products that Product Hunters see will ever be bought by them.
That's the cold reality I've realized...
So, I'm starting to see it more as a method of gaining credibility. That's why the badges matter so much now.
According to those gurus and ai, "Product Hunt has the exact target user you're looking for". Wrong. People browsing on launch platforms are so crammed with information, that makes it hard for your particular app to gain much users for 2 reasons:
1. Not everyone is here to buy. Most people are there to launch their own stuff. So the high-quality people turns into low-quality traffic.
2. There are just so many products that only 1-2 products that Product Hunters see will ever be bought by them.
That's the cold reality I've realized...
So, I'm starting to see it more as a method of gaining credibility. That's why the badges matter so much now.