ScoreBig is a USVP and Bain backed company in Hollywood, CA that has raised more than $22 million to build the first consumer-friendly value channel for live event tickets. ScoreBig members pick their price and save up to 60% on sports, concert and theater tickets, while never paying any fees or delivery charges.
Congrats! Great team and vision. The way you focus on the product, your users and the feedback of the community is inspiring. In other words, you're doing it right.
I don't know if it's anti-social as much as it has clearly had less time spent on it than the desktop version. Still, I don't find any of the big three mobile apps (Twitter, FB, G+) to be overwhelming in their design/utility.
Totally agree. Any email marketing that doesn't take advantage of the information we provide to improve our experience is missing out. Segmentation in email isn't hard, it should be standard practice for any company doing email marketing these days.
Points from the crowd > points from the system. That's the beauty of the TurnTable scoring. You try to outdo your fellow DJs. If points were somehow based on # of logins or # of songs played, etc. they wouldn't be nearly as meaningful or interesting.
If there's good, visionary leadership who wants change and has the full support of the board and needs engineering and other teams to make it happen then I agree with you. But if it's just a development job that are opening up as part of a panic-induced reaction to save their business model they're already doomed. No developer can fix an industry from inside a business model that doesn't really want to change. Sure, change can come from within, but it has to be nurtured and supported from the top.
So I can go get a job at a failing business, try my best to fight through bureaucracy and get people to rethink how they've done things, for, I don't know, a century, and have my work not understood or appreciated? Awesome!
This is pretty standard and typically is called "reactivation". You have a previously active user who you've lost for one reason or another, so you try to reactivate them with special offers. This doesn't just happen online, it happens everywhere.
The saying goes that it is far more expensive to gain a new customer then retain and old one, and offering 30% on virtual goods is a pittance compared to the real ad dollars they have to spend to get one new player, so it makes total sense.
The different price points are no mistake either. You anchor one high and one low and guide people to the middle. Our favorite sites do this to us all the time. Any subscription site worth it's salt has this type of guidance. Look at 37 Signals pricing as just one example.
It's not sneaky. Is it aggressive? Sure. But it's also smart marketing based on learning from a ton of customer data.
Of course Google leaves the tech news sites' profiles up. They want the coverage to keep the product positioned in a good light with the publications that will keep it top of mind with the early adopters who will give it the momentum it needs to keep growing.
If they shut down those press sites, they'll pay less attention, write about "inflexible Google" and risk spoiling the current bromance between the early adpoters and Google+.
So while it is inconsistent, not "fair" and completely transparent in it's aim, it also makes total sense.
Interesting analysis. Would be an interesting experiment to look at how the shared items gain velocity and what they look like. Even more interesting would be to compare them to the curves that reddit published for items that make the front page over there.
That was my point. Google had the opportunity, but in their race to get into the social game blew it with Buzz, Wave, Friend Connect, (the list goes on...) Google wanted social, they didn't think about what the average user might want or use. And now, with all their functionality are still behind.
And I agree with you. The idea of a unified inbox is not revolutionary. You didn't see people jumping up and down with their laptops over their heads like you did at the Wave press conference, and I think that is what will make it more successful.
It may not be revolutionary to you and me; but trust me, my mom's head is going to explode when she gets a text from me in her inbox, can respond via email and then touch a picture of me on her phone to call me from the same thread.
Thanks for pointing this out in my post. What I was trying to suggest is that if I'm already spending 5.5 hours per month on Facebook looking at photos, commenting, liking things, etc. Why, once the functionality was available within the interface and on my mobile device, would I jump out of my default environment to use a series of other tools that don't integrate at all w/my preferred online service.
I was a bit rushed in the composition of this post as I wrote it on the train; but you are correct. Technically those things are in one place, just not the place a large majority of Internet users are choosing to spend their time online.