That's true. Immense referral opportunities for both for major/mainstream brands and the growing ones.And many brands have a host of products targeting black women's hair.
Thanks, apart from the amount of time we spend on our hair, we spend a lot of money as well just to get our desired hairstyle. Hair is definitely huge part of the monthly family /individual budget.
We'll love to hear their feedback on Tress. Our email is [email protected]
We are definitely launching on all those other platforms and some more. We also thought it will be great to launch on Hacker News partly because we are in YC but also because of the rich discussion and feedback we could get from the Hacker News community. We would be happy to email you and would love an intro.
Could you download and check out the app? There are a lot of nuances and specificity that can not be achieved via a hashtag on Instagram. On why not a social network for hair styling in general; same reason - nuances and specificity of our hair textures.
We will monetize through product sales, stylists booking/referrals like you mentioned and native ads targeted at specific hair types within the black hair-care community.
With regards to your second question, the closest to her natural hair is the 1st pic (Nov 2016). Hers will be much shorter and will have to be straightened to look like this. It's surprising that none of the styles show her own hair.
We started with this specific demographic because we understand our unique hair challenges because of the nature of our hair and the niche but large market potential. That notwithstanding, depending on the data we collect and the value we could potentially provide to other demographics we may expand. But that is not a major focus for us now.
Thanks for the feedback. We didn't go into detail about our business model. For us, we see the social community as the first step to driving social commerce. We intend to leverage on the community to drive product sales for brands/products that target black women's hair. It's definitely scalable. Jackie Aina and Alissa Ashley are great suggestions, definitely intend to work with them.