You can add employees by clicking on the far right of the table to add a column, then selecting "Find Employees" and adding as many relevant keywords and job descriptions as you need.
We had an early campaign where one of our AI columns was tasked with inferring the ICP of all companies based on their description.
We then used these ICPs to create a personalized starting list of leads for them.
This did not work very well, as most ICPs ended up looking as generic as "SaaS companies with more than 10 employees."
This was one of the reasons we decided that using AIs to write copy or create anything that would make it into the outbound itself was not the best use of their strengths.
Instead, the tools should be deployed towards qualification :)
Ah yes, for people trying to reach companies outside of the crunchase/linkedin/apollo universe, we would not be great for discovering them.
However, we've had users find leads from other SMB-focused indexes and import them as CSVs into AnswerGrid for additional research.
One example is if you had a list of thousands of roofing companies (with websites) and wanted to flag which of them focused on commercial projects. You'd import this list and deploy our web scraping tool to visit their websites and look for any indication of this.
We are, however, planning to expand the coverage of our company index too
For lead generation, some users have found Clay to have a slightly steep learning curve, which makes sense if you were scaling GTM and want to set up elaborate waterfall mechanisms for contact enrichment.
So we built this to be walk-up usable for people doing sales for the first time and want to focus on precise qualification and not just scale of outreach
Absolutely. Some users find that the person search component can be an additional layer when selling to larger enterprises with multiple decision-makers and budget holders. Deploying our tooling towards champion search within orgs is definitely on the radar as we look to help with that other 50% of the problem. Right now, users do that with just Job descriptions and keyword searches when adding a column for Employees.
We've found that there's some variance in the shape of workloads users have (some doing lead gen, so pricing per lead makes sense; and others uploading CSVs of their own leads and only want to use our AI research tooling, in which case usage-based pricing might be more appropriate), so we like to chat briefly to get a sense (at least until we figure out clean pricing tiers.)
Yes! you can add contacts based on job description. You'd do that by clicking on the far-right of the table to add a column, then select "Find Employees" and add as many key words and job descriptions as are relevant.
Here's a Grid with people: https://app.answergrid.ai/try-it?starting-grid=68b4b35d-1a4b...