a bird in the hand is worth much more than ten in the bush. The 'collect and sweep' strategy is extremely risky because seeds are perishable. You're racing against the app getting nuked and the users rotating keys.
If this happened to my mom, I’d create a YouTube channel and upload several editorial-style or documentary-style videos laying out all the evidence (redacting anything too sensitive), with voice-over, good editing, and a solid script.
I’d also write one or more long-form articles on a dedicated website—PDFs, images, all the evidence laid out clearly so there’s no doubt it’s real. I’d include a contact phone number and email too.
Then I’d buy some backlinks and make it SEO-friendly so it ranks well on Google.
I’d set up a Facebook page, post updates regularly, and drive people to both the site and the YouTube channel. I’d run Facebook ads for months—whatever I could afford, ideally at least $2k, but the more, the better.
I’d reply to every comment and encourage people to share and speak up.
Once that’s all set up, I’d reach out to media outlets—ask them directly how much it costs to feature my site in their digital editions, and from there, figure out what it takes to get something printed in physical form.
Depending on how things go after the first month, I’d even consider renting 1 or 2 billboards.