Netflix, Disney+, and the ad-supported streaming calculus(mobiledevmemo.com)
mobiledevmemo.com
Netflix, Disney+, and the ad-supported streaming calculus
https://mobiledevmemo.com/netflix-disney-and-the-ad-supported-streaming-calculus/
1 comments
It seems like Netflix and Disney+ are taking different routes with their ad-supported tiers. Netflix went for a lower price point, aiming to grow their subscriber base, while Disney+ is focusing on increasing revenue without chasing new subscribers. What's interesting is that Disney already has a strong ad platform, which means their customers might have a better ad experience. On the other hand, Netflix needs to up their game in terms of ad technology to really make the most out of this move. It'll be intriguing to see how these strategies play out in the long run, and whether Netflix's focus on growing subscribers pays off or if Disney's revenue-centric approach is the smarter choice.