You can aim for both. If you just aim for profit, then you can get lucky with just average, or even random, betting. If you find a weighted coinflip (which is not impossible), provided by how many times you can flip that coin, you will see steady systematic profits. Of course, majority of day traders are getting owned by the big players, and they would do better doing more reasoned and long-term investments. Most day traders are not even using predictive models though.