Look into making your app a Progressive Web Application (PWA). PWAs run in/on both desktop and mobile Chrome based browsers which dominate the web. And depending on use case (e.g. single-user apps or games) PWAs can be setup to run completely offline further emulating "native" mobile apps.
Just 2 of several PWA benefits:
- You can publish and host PWAs almost anywhere. No playstore required. But the option to go the playstore route remains open to you as playstores do accept PWAs.
- Done right a single code base, because it runs in the browser, just works on desktops and mobiles, while you still have the ability to modify app behavior based on the platform you can detect at run time.
Surge pricing might work OK for a high-end restaurant where there is little to no nearby competition. Though I prefer the "reservations suggested" model where the customers' experiences and the restaurant's resources are more effectively managed.
As for fast food joints, where a competitor might literally be located one parking lot away, if I'm that competitor the first thing I will do is put up a banner on the brick-mortar site, and on the our website, that proudly states:
We NEVER do surge pricing!
Any bets on where (which driveway or website) the price conscious fast foodies turn to to place their orders?
As for platform integration Progressive Web Apps (PWAs) are browser based apps with an underlying reusable javascript framework. PWAs can get pretty close to "native" Android, IOS, and desktop apps that can be used in a web browser and/or installed and if appropriate run completely offline.
I've had good results with a PWA that - with the same code and content - runs on the MS Edge browser (desktop) and on Android Chrome and Samsung web browsers(mobile). Haven't tried on IOS.
No play stores involved, though, if you want, play stores do accept PWAs.
PWAs may not be the answer to everything but I believe they're a start.
Just 2 of several PWA benefits: - You can publish and host PWAs almost anywhere. No playstore required. But the option to go the playstore route remains open to you as playstores do accept PWAs. - Done right a single code base, because it runs in the browser, just works on desktops and mobiles, while you still have the ability to modify app behavior based on the platform you can detect at run time.