Well, one is legal and one technically is not, so knowing the difference let's you know what, if any, legal options you have should you get super screwed by one.
I think it runs the gambit, but for sure medical, biotech, and ag companies are huge. One of the biggest and fastest growths we've seen in Madison (even if we weren't cool enough to make the list) is Exact Sciences -- a company that provides and tests mail-in poop kits to test for early signs of colon cancer.
That's not wrong, but as a Midwesterner, I think you also have people have legitimately enjoy experiencing all four seasons. And in cities with good public transit systems (like Chicago and Minneapolis) the damper of driving in crappy weather isn't as present.
Absolutely -- it's that promise of financial freedom and products that "basically sell themselves" except you're stuck with the inventory because 10 people are working on the same friends to get them to buy Younique mascara.